FAQ

How are your commissions structured?

Our total commissions are sensible and based purely on who finds the ultimate buyer of your property. It can be as low as 1% if you (as a seller) introduce the buyer, 3% if we find the buyer, and 4.5% if the buyer is represented by a cooperating MLS brokerage.

*Real estate broker fees and commissions are fully negotiable and are not set by federal law, state law, or any industry-wide agreement.

Am I locked into a long-term listing contract?

In this market, we typically enter into a standard 6-month listing agreement. However, under our client guarantee, if you are not completely satisfied with our service, you may cancel your listing at any time, for any reason, at absolutely no cost. We also reserve a mutual right to cancel if needed.

What’s the best way to determine a listing price for my vacation rental property?

We gather and analyze detailed financial reports showing the gross annual rental income over the preceding 12 months, combined with an evaluation of actual recent sales prices of comparable properties in the local market.

What marketing channels and tools are included in your listing program?

Our standard marketing package provides complete exposure for every listing. It includes professional interior photography, aerial drone media, and detailed floor plans—backed by targeted digital ads, full MLS distribution (including syndication to Zillow, realtor.com, and other real estate portals), database email marketing, direct mail, and custom print brochures.

What does “Single Agency Representation” mean for me?

Unlike standard transaction brokers, we act as a Single Agency Brokerage. This means we have a fiduciary duty to act solely on your behalf from day one to closing, guaranteeing you full confidentiality, loyalty, and obedience. For more information on this, check out our Representation page.

What experience do you have selling Gulf-front condominiums and short-term rental properties?

Pete has over 42 years of industry experience, and over 90% of his practice focuses on selling Gulf-front condominiums from Johns Pass to Indian Shores, particularly properties permitting short-term/weekly rentals. You can view our current active listings here.

What areas and property types do you specialize in?

We specialize primarily in Gulf-front and waterfront luxury homes, condominiums, and vacation rental properties within (but not limited to) the 33785 and 33708 zip codes. This includes Indian Shores, Indian Rocks Beach, Redington Beach, North Redington Beach, Madeira Beach, and surrounding coastal communities.

How do you position and market properties to second-home and vacation-rental buyers?

Properties in our beach communities typically attract buyers seeking a second home combined with rental income or straight investment properties. We highlight both the lifestyle appeal and the property’s financial performance to target both buyer segments effectively.

How are property showings handled, especially if my property is currently in a rental program?

Pete or Jack will personally attend every showing—we do not leave your property to unsupervised lockboxes. If your property is actively being managed, we coordinate directly with your property manager and rental calendar to schedule showings on guest turnover days, verifying availability prior to every appointment.

How does buyer-broker compensation work under current real estate rules?

Under current industry rules, buyers must sign a written agreement with their agent prior to touring properties. Our standard 4.5% commission policy accommodates contributing 2.25% toward the buyer-broker’s compensation. However, we retain flexibility to evaluate any requested compensation as part of the overall economics of an individual purchase offer. For a deeper breakdown, watch our video addressing commission changes.

How frequently will I receive showing feedback and market updates?

When your property is actively being shown, feedback is provided naturally after each appointment. If showing activity slows down, we provide updates at least once a week to review market developments, buyer feedback, and strategic pricing recommendations.